Gurugram. BMW Group India has posted its\u00a0highest\u2011ever Q1 car sales, registering consistently high double\u2011digit growth in an otherwise moderate segment performance. The company sold 4,567 cars in first quarter of calendar year 2026, achieving\u00a0high growth of +17% year\u2011on\u2011year\u00a0(YoY). The year started off on a very positive note with every month recording its best\u2011ever sales.<\/p>\n
Record Deliveries of 4,567 units with Exceptional +17% Growth.
\nLuxury EV Brand that India Trusts Most \u2011 Year After Year. Electric Lead Continues with over 70% market share, +83% Growth, 26% Share in Sales.
\nLong Wheelbase Boom Dominates the Portfolio with Sales Rising +23%.
\nSports Activity Vehicles Accelerating Faster Than Ever: +38% Growth.
\n27 New Products: Most Ambitious Product Offensive Year Yet.<\/p>\n
Mr. Hardeep Singh Brar, President and CEO, BMW Group India said, \u201cBMW Group India has entered 2026 in an extremely strong position. We have achieved our highest\u2011ever Q1 sales, registering solid double\u2011digit growth, despite macroeconomic and geopolitical headwinds. Our lead in India\u2019s luxury electric mobility also continues thanks to the immense trust our valued customers have put in our electric offerings in terms of performance, EV ecosystem and technology. We are geared to a pulsating 2026 that will be marked by our most ambitious product offensive, with 4 already launched and 23 more to go. Sustaining this momentum into long\u2011term success, our unwavering focus on customer experience, aftersales and brand connect will be taken to the next level. With each new car, we aim to deliver JOY to our customers who enable this success story for BMW Group India.\u201d<\/p>\n
Electric Vehicles (EV)
\nMaking electric mainstream in the luxury segment, BMW Group India is the\u00a0most preferred luxury EV brand. The electric lead continued in Q1 with\u00a01,185 BMW and MINI EVs\u00a0sold, achieving\u00a0+83% growth YoY.\u00a0Every fourth car BMW Group India sells today is an EV.\u00a0The company commands the\u00a0largest market share\u00a0of over\u00a070%\u00a0in luxury electric segment in India. The\u00a0EV penetration\u00a0to total sales\u00a0stood at 26%\u00a0in Q1.<\/p>\n
BMW Group India continues to strengthen its leadership in luxury electric mobility with a comprehensive and\u00a0highly curated luxury EV ecosystem. The brand offers an unmatched blend of cutting\u2011edge electric products with long range and high performance, extensive charging convenience, assured buy\u2011back value and an attractive cost of ownership. BMW Group India has expanded its customer\u2011centric initiatives with offerings such as Destination Charging, Smart E\u2011Routing, Charging Concierge and the High\u2011Power Charging Corridor. Through partnerships with leading service providers, BMW and MINI customers now enjoy access to over 6,000 charging points nationwide, comprising of a high number of DC chargers. The company also boasts the widest EV portfolio in the luxury segment, spanning six electric cars and two electric scooters: BMW i7, BMW iX, BMW i5, BMW iX1 Long Wheelbase, MINI Countryman E, MINI Countryman SE ALL4, BMW CE 04 and BMW CE 02.<\/p>\n
Long Wheelbase Range
\nBMW Long Wheelbase models redefine comfort, luxury and performance, while retaining the core of the BMW DNA, that is Sheer Driving Pleasure. In Q1, Long Wheelbase models accounted for over 50% of sales with\u00a0growth of +23% YoY and sales of 2,256 units.<\/p>\n
Sports Activity Vehicles (SAV)
\nBMW Group India SAVs recorded an even faster pace of\u00a0growth at +38% YoY at 2,966 units. Highly favoured among the luxury SAV enthusiasts, their share in sales today stands at 65%.<\/p>\n
MINI
\nMINI made a mighty leap in the first quarter, delivering\u00a0213 units\u00a0and achieving an impressive growth of\u00a0+42%.\u00a0With an expanded range and wider appeal, customers showed equal enthusiasm for the Hatch, Convertible and Countryman models. Strengthening its portfolio further, MINI introduced exciting new launches in recent months, including the MINI Convertible, MINI Countryman JCW ALL4 and MINI Countryman SE ALL4, drawing in even more fans to the brand\u2019s iconic charm and spirited performance.<\/p>\n
BMW Motorrad
\nBMW Motorrad delivered\u00a01,216 motorcycles\u00a0in Q1 2026. Demand was driven by BMW G 310 RR, BMW S 1000 RR, BMW 900 GS \/ GSA, BMW 1300 GS \/ GSA.<\/p>\n
Power\u2011Packed\u00a0Year
\nIn 2026, BMW Group India will launch\u00a027 new products, including all\u2011new generation models, major facelifts and special limited editions from BMW, MINI and BMW Motorrad. Exciting four new launches in Q1 include the all\u2011new BMW M2 CS, BMW X3 30, BMW M 1000 R and MINI Cooper S Victory Edition. In Q2, eight products and editions will hit the market.<\/p>\n
Integrated Brand Engagements Where Passion Meets Community
\nBMW Group India is also significantly investing in\u00a0strengthening the community\u00a0of owners and fans by dialling up new experiences along with established platforms. Engagements such as BMW M Drift Academy, Womens\u2019 Power Drive, BMW Golf Cup, MINI Go\u2011Kart Days, BMW GS Experience have garnered excellent response from participants. In addition, BMW\u2019s long\u2011 standing cultural engagements in the sphere of art with India Art Fair, Kochi Muziris Biennale, provide a space for luxury connoisseurs to appreciate the joy of creativity. BMW Excellence Club further adds exclusivity with curated luxury experiences in travel, lifestyle and sports.<\/p>\n
Retail.NEXT: Redefining the Luxury Experience
\nWith launch of Retail.NEXT, BMW Group India aims to create a future\u2011forward retail space that not only showcases its vehicles but also embodies the brand\u2019s commitment to luxury, innovation, and customer satisfaction. Today, the total number of touchpoints across the three brands is 97 in 40 cities. In 2026, the company will add 19 outlets in 18 cities.<\/p>\n
BMW India Financial Services
\nIn Q1 2026, 1 out of every 4 BMWs that was financed was through BMW India Financial Services. Through its innovative \u2018BMW Smart Finance\u2019 solutions, BMW India Financial Services delivers a compelling value proposition and complete peace of mind. The tailored financial products offer attractive benefits such as up to 40% lower monthly instalments, assured buy\u2011 back of up to 74% of the ex\u2011showroom price, flexible end\u2011of\u2011term options, and the freedom to upgrade to a new car with ease. By making ownership more accessible and hassle\u2011free, BMW India Financial Services plays a crucial role in enabling sales and driving customer loyalty for the group brands.<\/p>\n
If you have any queries, please contact:<\/p>\n
BMW Group India
\n\u00a0
\nRicha Sharma, Head of Press and Corporate Affairs
\nCell: +91 99100 22148; Email:\u00a0Richa.Sharma@bmw.in<\/p>\n
Satchit Gayakwad, Marketing, Network Performance and Customer Support Communication
\nCell: +91 98925 79925;
\nEmail:\u00a0Satchit.Gayakwad@bmw.in<\/p>\n
Internet:\u00a0www.bmw.in
\nFacebook: https:\/\/www.facebook.com\/bmwindia
\nTwitter:\u00a0\u00a0https:\/\/twitter.com\/bmwindia
\nYouTube: https:\/\/www.youtube.com\/user\/bmwindia
\nInstagram: https:\/\/www.instagram.com\/bmwindia_official
\nLinkedIn: https:\/\/www.linkedin.com\/company\/bmw\u2011group<\/p>\n","protected":false},"excerpt":{"rendered":"
Gurugram. BMW Group India has posted its\u00a0highest\u2011ever Q1 car sales, registering consistently high double\u2011digit growth in an otherwise moderate segment performance. The company sold 4,567 cars in first quarter of calendar year 2026, achieving\u00a0high growth of +17% year\u2011on\u2011year\u00a0(YoY). The year started off on a very positive note with every month recording its best\u2011ever sales. Record …<\/p>\n","protected":false},"author":17,"featured_media":2922,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[184,179,180,176,143],"tags":[544],"class_list":["post-2921","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-companies","category-smb-story","category-social-story","category-stories","category-trending-news","tag-bmw-group"],"yoast_head":"\n